Alice Mc Call started her career in London. After styling for a while, she made a fashion show at the Australian Fashion Week in 2004 with her own designs. McCall designs add color to women's style with their fun looks. The tulles and tassels used in the designs make Alice McCall women look both cheerful and bold. Alice McCall brand, which is one of the preferences of women who frequently participate in organizations and inspire those around them with their styles, combines eye-catching elegance with trendy designs and attracts attention.